Wednesday, May 06, 2009

Bandwidth vs Applications on Mobile, 4GWE

I just received this interesting analysis and offer from Carl Ford via email and want to share it with you.

As communications evolve to the next generation of wireless broadband, the customer’s device selection seems to be more about bandwidth than the applications. With RIMs return to prominence as the leading smart phone, customers are choosing a device for reasons beyond simply the applications.

We can assume then, that bandwidth matters.

But this is not where the story ends. The story is evolving. With new phones coming from Google and Palm, the market is surely going to expand.

When it does, what is the case for the new versus the old, and how can a carrier
support the growth? As a leading wireless carrier, Verizon has had to face the
realities of working with device manufacturers to maintain its’ leadership role.
What decisions can carriers make to retain their existing customers in a saturated
market? What device will help retain and keep customers happy? Is this device all
about the applications, the bandwidth? How does a carrier ensure
that the network can support a device’s broadband applications and what are the business case issues to support the deployment of advanced wireless broadband devices?

At 4GWE, you will get answers to these questions and more as we investigate new applications and business models for 4G devices and services, MID device adoption, MID impact on 4G demand and more.

Register NOW, don't miss the opportunity to engage in the discussions that will help you and your company solidify your wireless strategy.

Reserve your place, and receive early bird pricing.

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